Nike Blazer Low '77 By You

Praised for its classic simplicity and comfort, the original hoops look is now yours to customize. From a floral graphic on canvas to fun-loving summertime pastels, a variety of upper materials let you leave your mark. Tailor your look even further when you dive into the details: laces, colors and a personalized inscription are just some of the options you have.

Leather and Canvas and Suede Oh My

Choose between a variety of materials like suede or floral graphic on canvas (or mix and match fabrics). Then make the materials pop with your fave summertime colors.

Zest Your Step

From vintage sail to classic white to something a little more eye-catching, select an outsole color that matches your style.

Own Your Narrative

Add a personalized message on the heel and tell a piece of your story. Independent inscriptions on the left and the right let you say more.

More Benefits

• Customizable colors for the sidewall taping and laces add to the fun.
• Originally designed for performance hoops, the durable construction, tough stitching and easy-entry lacing delivers comfort that lasts.
• Padded, low-cut collar looks sleek and feels great.
• Vulcanized construction fuses outsole to midsole for a streamlined look that’s flexible and breaks in easily.
• Solid rubber outsole with herringbone pattern adds traction, durability and heritage styling.
• Finish off your design with embroidered mini Swoosh logo options for the toe.

Nike By You Details

• Our members are one of a kind, and your shoes are, too. Each pair is proudly made one at a time, by hand. Good things are worth the wait.
• Your initials? A nickname? Or something else that's so you. Get personal with a customizable inscription on your shoes. Plus, your name is on the box.
• With our 3D builder, watch your creation come alive as you experiment with all kinds of design choices.

Blazer Origins

Originally introduced in 1972 as a basketball shoe, the Blazer has since transformed into a modern staple for skaters and sneakerheads alike. Maturing from a simple canvas high top to a leather mid top and casual low top, this shoe just gets better with age.