Ja 1 "Day One"

Ja Morant made it out the mud by repeatedly sinking jumpers on crooked rims, jumping on tractor tires, and dribbling through traffic cones in the steamy South Carolina heat. Ja 1 "Day One" honors his hometown roots and inner circle—the driving force in his ascent to the spotlight. Beyond the sunrise-inspired colorway and court-ready tech, Ja's handwritten notes add a personal touch to the design. A repeating "12 AM" graphic speaks to his daily mindset, starting fresh and ready to grind. On the insole, you'll find a dedication to the people and experiences that continue to define his journey: the fans and haters, wins and failures, and everything in between. From day one to the Ja 1, and beyond.

Personal Touch

The handwritten repeating "12 AM" graphic speaks to his mindset to approach every day with a grind mentality. Ja’s signature, logo and jersey number are also sketched in his own handwriting.

Prepare for Liftoff

A forefoot Zoom Air unit helps provide increased responsiveness and vertical acceleration. Plush cushioning in the midsole provides comfort when you come back to Earth after skying in the clouds.

Stay Supported

A containment system and forefoot strap help keep your ankle and heel stable, so that you’re in control and supported whether you’re changing directions at high speeds, springing toward the rim or staying in front of shifty ball-handlers on defense.

More Benefits

• Lightweight, breathable material on the upper helps keep your feet cool.
• Raised foam collar adds ankle support.